Last updated: November 2025

1. Introduction

Aberdeen Diamond Detailing (“we”, “our”, “us”) respects your privacy and is committed to protecting your personal data.
This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website.

We comply with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR).

2. Who We Are

Business name: Aberdeen Diamond Detailing
Business type: Sole trader
Address: Longview, Whitecairns, Aberdeen, AB23 8UJ
Email: [email protected]
Website: www.aberdeendiamonddetailing.co.uk

For the purposes of data protection law, Aberdeen Diamond Detailing is the data controller for the personal information collected through this website.

3. Information We Collect

We collect and process the following types of personal data:

a) Information you provide directly

When you contact us via our online form, email, or phone, we may collect:

• Your name

• Email address

• Phone number

• Message or enquiry details

b) Information collected automatically

When you visit our website, we may collect:

• IP address

• Browser type and version

• Device type and operating system

• Pages visited, time spent on site, and referring websites

This data is collected via Google Analytics and helps us understand how visitors use our site so we can improve performance and usability. It does not personally identify you.

4. How We Use Your Information

We use your information to:

• Respond to enquiries and provide the services you request

• Improve our website, products, and customer service

• Analyse website performance and visitor behaviour (via Google Analytics)

• Comply with any legal obligations

We do not sell, rent, or trade your personal information with third parties.

5. Lawful Basis for Processing

We process your personal data under the following lawful bases:

• Consent: where you have given clear consent (e.g. submitting an enquiry form)

• Legitimate Interests: for purposes such as analysing website performance or preventing fraud

• Legal Obligation: where we must comply with applicable laws

6. Cookies

Our website uses cookies to help improve your browsing experience.
Essential cookies enable the site to function properly, while analytics cookies (Google Analytics) help us understand how visitors use our site.

You can manage or disable cookies through your browser settings.
For more information, please see our Cookie Policy.

7. Data Retention

We only retain personal data for as long as necessary:

• Enquiry details are typically retained for up to 12 months after correspondence ends.

• Google Analytics data may be retained for up to 26 months, after which it is automatically deleted.

8. How We Protect Your Data

We use appropriate technical and organisational measures to protect your information from unauthorised access, alteration, disclosure, or destruction.
Our website uses secure (HTTPS) connections to help protect data transmitted online.

9. Sharing Your Data

We do not share personal information with third parties except where necessary to operate our website (e.g. Google Analytics) or to comply with legal obligations.

Google Analytics may process anonymised usage data. You can read Google’s privacy policy here:
https://policies.google.com/privacy